Our Legacy of Excellence in Dallas
Shapiro Diamonds is a custom jeweler based in Dallas, Texas, specializing in bespoke engagement rings, wedding rings, and fine diamond jewelry. We offer private, one-on-one diamond consultations in a refined, appointment-only showroom—far from the pressure of traditional retail environments. No glass counters. No commission-driven salespeople. Just a relaxed, elegant setting where your vision is our priority.
Lance and Kendra Shapiro, Diamond Experts and Award-Winning Jewelry Designers, combine timeless craftsmanship with the latest design innovations. We begin each piece with hand-sketched concepts, then bring them to life through advanced CAD/CAM renderings, 3D wax modeling, and high-precision casting techniques. This fusion of old-world artistry and cutting-edge technology allows us to create truly one-of-a-kind jewelry that is both breathtaking and built to last.
Why Choose Shapiro Diamonds?
Over 30,000 Custom Rings Designed
With more than 25 years of experience, an A+ rating from the Better Business Bureau, and over 30,000 custom rings and fine jewelry pieces crafted, Shapiro Diamonds is recognized as one of the premier jewelers in the Dallas–Fort Worth area. Explore a selection of our custom diamond rings and see the artistry for yourself!
Diamond Sourcing — Work with True Experts
Skip the sales pitch and work directly with seasoned diamond experts and private jewelers. At Shapiro Diamonds, clients from around the world trust our guidance to source the most beautiful diamonds at the most competitive prices. With decades of expertise and industry connections, we help you make informed decisions — and potentially save thousands in the process.
V.I.P. Showroom Experience for All
Elevate your engagement ring shopping with the experience she deserves. Our private showroom is more than just a jewelry store — it’s a design studio where you’ll collaborate one-on-one with diamond experts and award-winning designers. No interruptions, no pressure — just a personalized, immersive experience that puts your vision at the center of it all.
Every Ring Is Unique
“Your love is completely unique. Your ring should be as well.”
-Lance Shapiro
Meet Your Diamond and Jewelry Experts
Lance Shapiro
Diamond Dealer and Jewelry Designer
A profound understanding of diamond and gemstones takes years to master. Lance Shapiro uses his 20 years of experience, unmatched expertise and deep connections to source the most beautiful diamonds in the market. Meet one-on-one with Lance to view a collection of diamonds and begin your design experience.
Kendra Shapiro
Jewelry Designer and Creative Director
With a background as unique as the jewelry she designs, Kendra Shapiro has emerged as one of the jewelry industry’s most innovative thinkers and designers. Meet one-on-one with Kendra to collaborate on a piece of jewelry that tells your love story.
Begin Your Journey
Diamond Ring Gallery
Whether you're just gathering inspiration or ready to start your custom design journey, our gallery is the perfect place to begin. From classic solitaires to intricate vintage styles, find the spark that speaks to you.
Behind the Scenes Team
Computer Aided Design Team
Virtual Renderings
Our dedicated and professional CAD team utilizes the latest 3-D software and printing technology to create every Shapiro Diamonds jewelry piece. This skilled team gives us the tools and knowledge to innovate and improved virtually every aspect of the jewelry design process.
Master Craftsmen Setters
Polishers, Refiners and Setters
With over 50 years of experience, our master craftsmen and bench setters bring their meticulous skills to hand-crafting and setting every stone in Shapiro Diamonds jewelry piece. This ensures a true bespoke, one-of-a-kind jewelry piece for each client.
Discover the Shapiro Diamonds Showroom Experience
Step into a private, luxurious setting unlike any retail jewelry store. At Shapiro Diamonds, our showroom offers one-on-one attention, personalized diamond education, and a curated selection of breathtaking diamonds and custom designs—just for you. No glass counters. No pushy salespeople working on commission. Just a relaxed, elegant showroom environment where your vision takes center stage.
Shapiro Diamonds in Dallas
Shapiro Diamonds is Dallas’s premier destination for custom-designed engagement rings, wedding bands, and fine diamond jewelry. With over 30 years of expertise and a personalized, by-appointment experience, our clients receive expert guidance from start to finish. Visit our Dallas jewelry showroom to explore our curated selection of engagement rings, diamond earrings, diamond bracelets, and necklaces and pendants — each handcrafted to reflect your unique love story. Experience wholesale diamonds, custom ring designs, unmatched quality, service, and craftsmanship, right here in Dallas, Texas.